Two Jephi brothers use one simple trick, making them 10 stores in a short amount of time!

Two Jephi brothers use one simple trick, making them 10 stores in a short amount of time!

Two Jephi brothers use one simple trick, making them 10 stores in a short amount of time!

There was a Jewish man named Tio when his mother passed away. His mother left a small shop for him and a brother named Charles. The store was miserable and only slightly soft, but it was able to stand out due to the sale of food, drinks and cans. After a year of stifling business, they still had a dismal income.

Because the two couldn't accept the situation, they were always trying to make money. One day, Charles asked his brother, "Is it the same shop? Why are some stores so profitable? TOO replies that I should be concerned with managing a job if managed well, no matter how small the business can be! What is the secret to managing a job?

That's why they decided to study other shops. One day, they arrived at a mall with a large customer base. So the two brothers were very surprised and walked in and saw the front door of the shop with a curious red label saying, "All customers who shop at our shop, please keep the bill. Well, by the end of the year, you can redeem the bill for 3% of the bill. "

They read the label over and over again and finally know why the store is selling. In fact, consumers are buying 3% free at the end of the year. Suddenly, both of them had a sharp feeling.

They rushed back to their store and posted, "From now on, all our goods will be discounted 3%." We make sure that our goods are cheaper than the market, but if you find other places cheaper here, you can pick up the extra money with our shop and we will have more rewards. ”

In fact, they are not only borrowing 3% of the way they use the 3% discount. Soon, their ALDI store business improved, often opening more than 10 city branches on major city streets. From there, the techie's "stealing their way" got the business of the two brothers quickly. Everywhere in Germany, from the Alpen south to the northern Flensburg, there are ALDI stores.

As mentioned above, if the two brothers do not know how to convert, the ALDI shop business may not grow so fast.

Article by Pich Mr. Kea